AT&T blue room to Stream Live On-Demand Performances Aug. 1-3, 2008
DALLAS, July 22 /PRNewswire-FirstCall/ -- For insider access to the
hottest alternative, hip hop, indie and punk rock acts of the summer, look no
further than your PC.
AT&T Inc. (NYSE: T) today announced that the company will, once again,
deliver an exclusive webcast of the Lollapalooza Music Festival
(http://www.lollapalooza.com) via AT&T blue room (http://www.attblueroom.com).
Select performances will be available daily Aug. 1-3 and archived on blue room
for a limited time. A complete performance lineup for the webcast of
Lollapalooza 2008 will soon be available at http://www.attblueroom.com.
'Today's music fans are looking for new ways to enjoy their favorite
artists when, where and how they want,' said Dan York, head of Content and
Programming, AT&T. 'We are happy to be able to deliver great performances --
like those from Lollapalooza -- to our customers.'
Jamie Butcher, vice president of Brand Sponsorship for AT&T, added:
'Lollapalooza brings some of the biggest names in music together with fans
from coast to coast for an exciting weekend of live performances. We're
thrilled to be able to share the sights and sounds of Lollapalooza to even
more music lovers throughout the country via our exclusive webcast on the blue
room.'
In addition to Lollapalooza, AT&T will offer an exclusive webcast of the
upcoming Austin City Limits Music Festival (Austin, Texas) Sept. 26-28, 2008.
Additional festival webcasts will be added to blue room throughout the next
several months.
Lollapalooza is an annual three-day music festival held in Chicago's
historic Grant Park. With Lake Michigan and downtown Chicago's skyline setting
the backdrop for the multistage event, Lollapalooza 2008 will showcase some of
the most respected artists in every genre of music -- from rock and indie to
funk and hip-hop.
The blue room is an online music and sports destination that helps drive
sales of the company's core offerings -- high speed Internet, wireless, voice
and video -- while building an affinity for the AT&T brand in the
entertainment space. For the complete array of AT&T offerings, visit
http://www.att.com.
About AT&T
AT&T Inc. (NYSE: T) is a premier communications holding company. Its
subsidiaries and affiliates, AT&T operating companies, are the providers of
AT&T services in the United States and around the world. Among their offerings
are the world's most advanced IP-based business communications services and
the nation's leading wireless, high speed Internet access and voice services.
In domestic markets, AT&T is known for the directory publishing and
advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM
organizations, and the AT&T brand is licensed to innovators in such fields as
communications equipment. As part of its three-screen integration strategy,
AT&T is expanding its TV entertainment offerings. In 2008, AT&T again ranked
No. 1 on Fortune magazine's World's Most Admired Telecommunications Company
list and No. 1 on America's Most Admired Telecommunications Company list.
Additional information about AT&T Inc. and the products and services provided
by AT&T subsidiaries and affiliates is available at http://www.att.com.
(C) 2008 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T
logo and all other marks contained herein are trademarks of AT&T Intellectual
Property and/or AT&T affiliated companies.
This AT&T release and other news announcements are available as part of an
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SOURCE AT&T Inc.