Healthcare Visa(R) Gift Card is the Way to Show Dad You Care

New Gift Card Creates Convenient Way to Give the Gift of Health

PITTSBURGH, June 3 /PRNewswire/ -- Looking for something other than a tie to give Dad this Father's Day? Help encourage healthy living with The Healthcare Visa Gift Card. The Healthcare Visa Gift Card is something for every dad, providing an easy way for you to help him cover expenses related to maintaining personal wellness.

Already praised by Good Morning America, the Wall Street Journal, and the L.A. Times for its unique approach to covering health related needs, the Healthcare Gift Card can be used for an assortment of health and wellness purchases, including health club memberships, elective procedures, vision care, dental care, prescriptions and co-pays for doctor visits. The first-of- its kind, the Healthcare Gift Card can be used at health and wellness merchants and online where Visa Debit cards are accepted. Consumers can simply order the gift cards online at www.givewell.com or by phone at 877-850-3774.

'This is a great way to help the people you care about,' Kim Bellard, vice president of eMarketing. 'It's the perfect gift to help ensure recipients are using your gift for their health and wellness. It can be difficult to give your dad a check or cash to help specifically with such expenses. The Healthcare Gift Card is personal and secure and, unlike cash, lost or stolen cards can be replaced.'

The Healthcare Gift Card can be used regardless of health insurance coverage and provides consumers a secure, convenient alternative for handling health and wellness expenses.

'By purchasing Healthcare Gift Cards, dads will know that the people they love are thinking about them and their overall wellness, which is sometimes more valuable than more typical gift ideas,' said Bellard.

The card is issued by MetaBank pursuant to a license from Visa U.S.A. Inc. (i)

About MetaBank

MetaBank is a federally-chartered savings bank headquartered in Storm Lake, Iowa. Meta Financial Group, Inc.(R) is the bank holding company for MetaBank, MetaBank West Central, Meta Payment Systems(R), and Meta Trust Company(R). The Meta Payment Systems division of MetaBank based in Sioux Falls, South Dakota, serves banks, processors, and third party marketers by providing prepaid cards, credit cards, ACH origination, merchant acquiring, ATM sponsorship, and money transfer. Meta Financial Group is traded on the NASDAQ - Global Market: CASH. For more information call 605.275.8052 or visit http://www.metacash.com.

For more information on the Healthcare Gift Card and givewell.com please go to: http://www.bcbs.com/news/plans/highmark-introduces-new.html

(i) Visa Gift cards are subject to certain terms and conditions, as

specified by the issuer.

SOURCE MetaBank