Tuesday, July 7, 2020

Buying Lemonade Inc (LMND) @$83.80

Lemonade has a new fresh take on insurance which I like very much.
Basically, the company sells all kinds of insurance but is 100% transparent. In other words, Lemonade charges customers a fee, then represents these customers and gets insurance coverage of a third party insurer. This leaves Lemonade with an easy to understand and easy to buy product without the risk that  underlying insurers normally take.
I don't usually buy an IPO, but I'm familiar with this company and hear great things about the company culture and prospects so taking a bit of a flyer on this one.

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